Thursday, July 19, 2007
So, the other day as Annie, Maddy, Kirsten, the mentors and myself were looking on the web and discussing the new t-shirt style we would like to get for TVbyGIRLS, the group stumbled onto one of my favorite hot topics as of late-- American Apparel. This LA-based clothing company is sweat-shop free and has managed to make cotton t-shirts sexy and cool. Who wouldn't want guilt free trendy clothing like that?
There is one down side (or maybe it's a positive? i can't decide yet!) to American Apparel, though. Their advertising and website is quite honestly, some of the most blatantly sexualized out there. See, the issue at hand is that their clothing is basic, and they put it on regular people. okay, fairly regular people. and then these regular people are photographed being extremely sexy. Now, should we be applauding AA for using real people as models and not size zero stick figures, or should we be screaming our heads off for them over sexualizing and objectifying women (and men!)?
i am seriously torn.
all images (and my new shirts) from AmericanApparel.net